General

The Summit League signs one-year extension with Let It Fly

SIOUX FALLS, S.D. – The Summit League and Let It Fly announced Thursday a partnership extension for the 2024 Summit League Men's and Women's Basketball Championships from March 8-12 at the Denny Sanford PREMIER Center in Sioux Falls, S.D.

Let It Fly, a sports bar founded by two-time NBA Champion standout and South Dakota native Mike Miller, opened in Sioux Falls in July of 2021. As part of the partnership, Let It Fly is sponsoring the ball kids that will assist throughout the tournament as well as the “Let It Fly 3-point challenge" where fans will be able to redeem their game ticket for a free 16 oz. Let It Fly lager, if the two teams combine to make 13 three-pointers within a tournament game.

"The Let It Fly ball kids and the score promotion are both unique opportunities during the basketball championships," said Summit League Commissioner Josh Fenton. "We know fans will be on the edge of their seats keeping track of every three-point shot during this year's tournament."

Tickets are available for purchase at the KELOLAND Box Office at the Denny Sanford PREMIER Center and www.ticketmaster.com. All-session tickets for the 2024 Championships start at $125.75

If you're interested in learning more about being a Summit League corporate partner, contact Bryan Miller, Associate Commissioner for Marketing, Sponsorships, and External Affairs at miller@thesummitleague.org.

About Let It Fly
Let It Fly, a sports bar that has over 80 TVs inside and out and puts in some unique local features like a basketball court ceiling, an LED sports ticker and a bar covered with local sports headlines. The 120-seat patio has been designed to make Let It Fly a local hang out and the premier spot to watch your favorite games!

#REACHTHESUMMIT